Tuesday, 15 January 2013

Effective Video Marketing Ideas To Increase Revenues in your Real Estate Business

Most anyone's business can benefit from video marketing. It isn't easy to create a video that's eye-catching and attention grabbing. Various considerations must be made in regards to your video marketing. Keep reading to gain useful information that can help make any video marketing plan a success.

A tripod is a great investment for professional videos. Don't let your video be shaky and unsettling. All your shots should be steady and the panning as smooth as possible. The majority of viewers will decide whether or not to view your entire video in just a few seconds, so you should make sure that these first few seconds are solid.

A video isn't going to go all viral on YouTube by itself. You must promote it via social media, your website and by emailing family and friends. You need people to know it exists so they can find and view it!

If you do not want to appear in your video, try doing a voice over. Perhaps you're afraid of missing out on sales because your competitors are using video, but you lack the confidence to appear in front of a camera. However, the thing you can do in this situation is to do a voice over. Simply record your voice, and play it on top of other video showing your product.

YouTube videos need to have heavily moderated comments. This will allow you to weed out the negative comments, which others can read and judge your business upon. Rather than moderating comments, you can choose to disable them.

If you hate creating and being in a video, then hire someone to do this for you. Run a video contest where people get prizes for submitting the best ones. Let customers know ahead of time that the winning entry will be used to promote your business.

Use email to send videos to your viewers. The customers will see how your business is progressing and be reminded of what it offers. Make sure you insert a link that leads to your site in case they decide to buy one of your products.

Add a humorous spin on commercial videos you create. People aren't interested in dull commercials. Funny and polemic commercials are the best eye-grabbers. Don't be afraid to think creatively. If you create a video that is funny, it will work better.

Watch what your competition is putting out there. Don't try to do exactly what they do, but use them as inspiration. Make notes on ideas for creative innovations that top all the others you see. View a variety of videos to see how to differentiate yourself from others.

You should try distributing your videos as podcasts. Not only will you be able to market to more people, you'll also be able to charge a basic fee if you have really good turnouts. When advertising, you should keep the fee low and the content high-quality.

Make sure that you are listening to your viewers' opinions of your videos. Remember that you are using the videos to get more viewers. Should you wish them to continue watching, it is important to listen to their feedback and act on it. Implementing their ideas will make them feel like their opinions matter, which will cause them to stick around and share your videos to their friends.

Spending a lot of money and time on a video does not mean it will yield better results. There is more to a video than production value. Some of Dell's best promotions have been made by ordinary employees.

Start your videos with a question or by mentioning an issue your audience can relate to. Over the course of the video, you should've answered any questions the viewer may have had. Encourage your viewers to share the how-to videos with others.

People are always searching for "how-to" subjects online. When you make a video tutorial, people looking for information on that subject will find your video, resulting in a viewer base that reflects your niche market. If people see you as an expert in your niche, then they are more likely to return to your videos and website.

There are many other options besides YouTube when it comes to videos. You should use YouTube, but there are other ways to share your videos. See if customers would be willing to complete surveys as a way to measure their interest in videos.

Do not quit video marketing when you don't get what you want immediately. Pay attention to the feedback you get and work on making better videos. Once you learn different editing techniques, your videos will become better.

Get your employees and coworkers involved in your video marketing efforts. Look for a person who is friendly, well-dressed, and comfortable being on film. Don't hesitate when deciding to use more than one person.

Video marketing gives you a way to keep in contact with your audience. You can ask that customers send in questions so you can create video responses. You may also offer freebies to those whose questions you share.

Don't overstay your welcome in your video. By keeping your videos short, people can quickly find the information they are looking for. If you can't possibly keep your video brief, consider breaking it into several smaller videos that people can watch in segments.

Always start your videos with a genuine and friendly greeting. Tell people about yourself and your business prior to sharing any content. At the close of your videos, ensure you sign off using a friendly tone of voice. Repeat your name and business name so that your viewers won't forget.

As with most marketing mediums, you are only given a brief time period in which to captivate your audience. You have to make them interested in the first fifteen seconds to get them to watch the whole clip. During this time, try to grab and hold their attention with a tantalizing teaser or an unexpected perspective. You want them to watch until the very end.

As we said before, a excellent way to get more business is to use video marketing. Use the advice from the above article to help increase the chances of an effective video marketing campaign. Always plan diligently and execute your plans well.

Right Now Marketing       http://rightnowmarketing.org/  
http://www.a-affordable-internet-marketing-company.com/ 

Upcoming Events: http://www.MegaEveningEvent.com  or http://www.meetup.com/MegaEveningEvent-com  


 Let's Get Social...
Blog: http://activerain.com/markmaupin  
Twitter: http://www.twitter.com/MarkMaupin   
Facebook: http://www.facebook.com/people/Mark-Maupin/686942732  
YouTube: http://youtube.com/RalphMaupin  
LinkedIn:  http://www.linkedin.com/in/ralphmarkmaupin   
Internet Marketing solutions: http://www.InternetMarketingMichigan.com  
Michigan Internet Clubs: http://www.MichiganInternetMarketingClub.com

Why use Right Now Marketing Group?
http://youtu.be/Ah0JFALBH8I





No comments:

Post a comment